The transition of shopping motives from only utilitarian to more of hedonic or pleasure seeking has been triggered by an exponential growth in the number of malls in India. Babin et al (1994) state that consumers can have multiple shopping motives and the primary motive is termed as utilitarian. The liberalized policies of the Indian government towards retailing and the focus on organized retailing have fuelled a major change in Indian consumers’ shopping behaviour. Yang K, Kim H (2012) Mobile motivation: an application of multiple discriminant analysis.The traditional retail formats with limited assortments catered to the convenience and utilitarian shopping values. Williams RH, Painter JJ, Herbert NR (1978) A policy-oriented typology of grocery shoppers. Westbrook RA, Black WC (1985) A motivation-based shopper typology. Urbach N, Ahlemann F (2010) Structural equation modelling in information systems research using partial least squares. Chicago Tribune Research Division, Chicago Tribune C (1955) Psychological aspects of shopping: a supplement to the new consumer.
Tauber EM (1972) Why do people shop? J Mark 36(October):46–59 Stone GP (1954) City shoppers and urban identification: observation on the social psychology of city life. Stoel L, Wickliffe V, Lee KH (2004) Attribute beliefs and spending as antecedents to shopping value. American Marketing Association, Chicago, pp 316–322 In: McDonald PR (ed) Marketing involvement in society and the economy. Stephenson RP, Willet RP (1969) Analysis of consumers’ retail patronage strategies. Schiffman LB, Kanuk W (1997) Consumer behaviour. In: Rust RT, Oliver RL (eds) Service quality: new directions in theory and practice. Rust RT, Oliver RL (1997) Service quality: insights and managerial implications from the retailer. Rohm AJ, Swaminathan V (2002) A typology of online shoppers based on shopping motivations. factory outlets: comparing shopper typologies and implications for retail strategy. Reynolds KE, Ganesh J, Luckett M (2002) Traditional malls vs. Pervin LA (1987) Person-environment congruence in the light of person-situation controversy. Parasuraman A, Zeithaml VA, Berry LA (1988) SERVQUAL: a multiple item scale for measuring consumer perceptions of service quality. Moschis GP (1976) Shopping orientations and consumer uses of information. Lawson R, Tidwell P, Raibird P, Loudon D, Della Bitta A (1996) Consumer behaviour in Australia & New Zealand. Hirschman EC, Holbrook MB (1982) Hedonic consumption: emerging concepts. Hibbert S, Tagg SK (2001) Shopping motivation: investigating the shopping process and outcomes of the retail experience at a craft fair. Heckhausen H (1991) Motivation and action. Guiot D, Roux D (2010) A second-hand shoppers’ motivation scale: antecedents, consequences, and implications for retailers. J Mark Res 8:505–508ĭawson S, Bloch PH, Ridgway NM (1990) Shopping motives, emotional states and retail outcomes. J Retail 50(winter):99–112ĭarden WR, Reynolds FD (1971) Shopping orientations and product usage roles. J Retail 88(3):384–398ĭarden WR, Ashton D (1974) Psychographic profiles of patronage preference groups. J Mark 65(3):34–39īrocato ED, Voorhees CM, Baker J (2012) Understanding the influence of cues from other customers in the service experience: a scale development and validation. J Consumer Satisf Dissatisf Complain Behav 15īrady MK, Cronin JJ (2001) Some new thoughts on conceptualizing perceived service quality: a hierarchical approach. Eur J Mark 32(5):499–513īloemer J, Odekerken-Schroder G (2002) Store satisfaction and store loyalty explained by customer- and store-related factors. J Retail 70(1):23īloemer J, de Ruyter K (1998) On the relationship between store image, store satisfaction and store loyalty. J Retail 56:3īloch PH, Ridgway NM, Dawson SA (1994) The shopping mall as a consumer habitat. J Acad Mark Sci 27:84–204īellenger DN, Korgaonkar PK (1980) Profiling the recreational shopper. American Marketing Association, Chicago, pp 79–84īaker J, Grewal D, Parasuraman A (1994) The influence of store environment on quality interferences and store image. In: Czepiel JA, Congram CA, Shanahan J (eds) The services challenge: integrating for competitive advantage. J Consum Res 20:644–656īaker J (1986) The role of the environment in marketing services: the consumer perspective. J Bus Res 49:91–99īabin BJ, Darden WR, Griffin M (1994) Work and/or fun: measuring hedonic and utilitarian shopping value. J Retail 79(2):79īabin BJ, Attaway JS (2000) Atmospheric affect as a tool for creating value and gaining share of customer.
Arnold MJ, Reynolds KE (2003) Hedonic shopping motivation.
0 kommentar(er)
